Welcome to Perform[cb]!
We are excited to have you in our network! This guide provides an overview of our platform, PerformLEAP. Please reach out to your Account Manager or Support with any questions you may have as you get up and running.
Get a snapshot of today’s traffic, such as current revenue & EPC
View your top five performing offer groups (by revenue)
Check out our featured offers
To check out our available offers, navigate to the “Offers” tab
You can customize your search by clicking on the “Filters” drop-down. Here you can filter by Status, Vertical, Country/State, Device Type, and Operating System
Know the name of the offer you’re looking for? Use the search field at the top right!
You can also toggle between traffic types at the very top to view offers available for Display, Search, Contextual, Social, Survey, SMS and App Install traffic
Offer Details & Application
To view the offer details (like targeting or restrictions), click on the magnifying glass
Once the offer details box appears, you can either select “Create Offer Group” to immediately pull your tracking link and modify your link settings or will be prompted to select “Request Approval” to apply if the offer is Apply To Run (ATR)
After you have applied to run an ATR offer, you will be notified via email when your application has been approved
Once you are approved on the offer, you can search that offer in your “Offers” tab
You will then want to click on the gear icon and select “Create Offer Group” if you have not done so already
Once in the “create offer group” page, you will be able to pull your tracking link. For the purpose of this training document, we are just going to include one offer, per offer group/link.
You have the option to rotate offers in the same vertical, based on performance and our algorithm. If you would like to learn more about selecting offers to rotate, please contact your account manager.
One thing to note, you have the option to set a redirect under the redirect settings if you do not want our algorithm to send your traffic to the next best performing offer in the same vertical after the current offer pauses or hits budget.
Once you hit “create” a new box will pop up with your link. Here’s a guide for the type of data points you can use for each variable:
Typical Data Points for CPA Traffic
For example, you can add the ClickID token from your system after &subid2= in order to pass us that clickID for postback tracking.
Typical Data Points for CPI/CPE (App Install) Traffic
To view all of your live offer groups (links), or to edit/create a new one, navigate to the “Offers Group” tab.
Here you can:
Search for existing offer groups using the filter drop-downs or the search box at the top right
Select the gear icon to edit, get your link, replicate your offer group, or archive
To create a new offer group, select “Create Offer Group” at the top right-hand corner. Here you can build an offer group from scratch based on a vertical of your choosing. For more info on how to utilize this feature, contact your Account Manager
Navigate to the “Reports” tab to get a variety of reporting features such as:
Daily - A snapshot of today’s traffic
Offers - A breakdown of all offers you are running
Offer Groups - An idea of how all of your offer groups (links) are performing
Conversions - See the details of each individual conversion driven
Please Note: All reporting is in Eastern Standard Time (EST).
Tracking Pixels & Postbacks
Visit the “Tracking Pixels” tab to manage your tracking integration. Here, you can:
Add a new tracking pixels/postbacks
Edit an existing tracking pixel/postback
We support the following formats:
Postback (or Server-to-Server, s2s)
Facebook Postback (specific to Facebooks Server-Side API functionality)
HTML (such as iFrames)
We have a couple of options when it comes to tracking pixels/postbacks. Our system allows you the option to customize how you would like your pixels/postbacks should be triggered:
A Global Pixel will fire for any conversion you generate on any link or for any offer
An Offer Pixel will only fire for conversions generated from the offer specified here
Offer Group Pixel
An Offer Group Pixel will fire for any conversions generated from the specified offer group/link
A Vertical Pixel will fire only fire for conversions generated from offers within the specified vertical
You will also have the ability to specify which conversion point you would like the pixel/postbacks to fire on:
CPA/CPE/CPI/CPS/CPL Main Conversion
CPA/CPE/CPI/CPS/CPL Event Conversion
The following tokens/macros are available for us to pass information back to you:
There is no limit to the number of pixels/postbacks you can place in your account.
Our system allows you the option to customize how your postbacks should function. You can place any combination of the above pixel types or triggers as you see fit
If you need HTML tracking for an offer specified as “Postback Only”, please reach out to your account manager.
To pull pre-approved creative assets from an offer, please navigate to the “Offers” tab and find your desired offer. In order to pull creatives, the offer must be public OR you must already be approved on the offer.
To grab the creatives, simply click on the magnifying glass in the “details” column and navigate to the “Creatives” tab. Here you can choose to download or have the creatives emailed to you directly!
In the top right-hand corner of your login you’ll find three vertical dots next to your name. Click here to open additional account settings such as:
Account Manager Details (also located at the bottom left of your login, as you may have noticed already!)
Invoices do not need to be approved
The minimum payment threshold is $50
Please contact your account manager if you would like to discuss alternative payment methods
Our system will alert you of all important notifications (ex. offer expirations, payout changes, etc.) Please be sure to whitelist email@example.com along with your account manager’s email address to ensure you do not miss any communications
Please Whitelist the following IPs:
Terms of Service
Perform[cb] Network Terms & Conditions