Perform[cb] Support

Best Practices Guidelines

Perform[cb]’s best practices guidelines for compliance policies including billing, copyright, creative assets, and more.

Misleading Links (Advertorial Themed Landing Pages)
Advertorial theme LP’s must not have misleading links, such as Facebook branded links which don’t go to Facebook. What happens if I violate this poli...
Sat, Feb 22, 2020 at 12:06 PM
News Elements (Advertorial Themed Landing Pages)
"Advertorial" theme Landing Pages must not have: Any reference or image of a news reporter, article writer, news format, news imagery, news URL ...
Sat, Feb 22, 2020 at 12:06 PM
Personal Information
If your website collects sensitive personal information, your site must be hosted on a secure server that uses SSL (https). The following information is a...
Sat, Feb 22, 2020 at 12:06 PM
Phishing
Perform[cb] does not allow the promotion of websites that use phishing techniques.  "Phishing" is an attempt to obtain users' personal ...
Sat, Feb 22, 2020 at 12:06 PM
Sale of Items or Services that are Available for Free
Perform[cb] doesn't allow the sale of items or services that are otherwise available for free. We also don't allow the sale of government forms ...
Sat, Feb 22, 2020 at 12:09 PM
Social Media Influencer Marketing
Perform[cb] requires that any promotion done via social media posts contain a clear and conspicuous disclosure that the post is an advertisement. The FT...
Sat, Feb 22, 2020 at 12:09 PM
Survey and Incentivized Traffic
In all instances, Perform[cb] requires that all claims be accompanied by a clear and conspicuous disclosure of the materials terms of any trial, promotio...
Sat, Feb 22, 2020 at 12:09 PM
Trade Sanctions and Restricted Parties
Perform[cb] does not allow ads that, if run, would violate applicable government trade sanctions. What happens if I violate this policy? Ad denia...
Sat, Feb 22, 2020 at 12:10 PM
Trademarks, Service Marks and the Intellectual Property of Others
Perform[cb] does not allow the use of any trademark, service mark or any other form of intellectual property, including a person’s name, image or likeness, ...
Sat, Feb 22, 2020 at 12:10 PM
Trial Offers
Perform[cb] does not allow the following elements: Pre-landing Pages Failure to include a S&H disclosure (Ex.: “S&H applies” or “Pay $___ fo...
Sat, Feb 22, 2020 at 12:10 PM